When people talk about data analytics, the conversation quickly pivots toward advanced statistical analysis and predictive models.

But, depending on the maturity of the organization and the business problem that needs to be addressed, it can either lead to a very robust conversation or very confused clients. To avoid confusion, it is crucial for you to understand the business problem thoroughly. This practice will enable you to analyze your data and answer the question in a simple, relevant way.

In this session, you will:

- Understand how to break down a problem so a solution can be designed to help address the core question

- Go through an example of taking a business question and being able to address the ask without significant tools and systems being available

- Learn the importance of communicating the message as simply as possible