Crafting Strategic Job Descriptions? Think Like a Marketer

What was the last book you purchased from a bookstore?  What set that tome apart from the other 30 on the shelf?  Something on that back cover teaser spoke to you and moved you enough to part with your money.  A teaser might give you a concise description of the book, but if it doesn’t have that extra something to hook you, the book stays on the shelf.

In today’s crowded marketplace, strategic job descriptions are the teasers attracting candidates to jobs.  If your books aren’t flying off the shelves, you need to make some changes.   Join this webcast to hear a case study of how well crafted job descriptions can lead you to the top of the best sellers list for talent acquisition.