Developing a Culture Connection: Five Stories Talent Wants to Hear

If you had just 60 seconds to sell a job candidate on why your company is a great place to work, why your employees love their work and why your mission is making the world a better place, would you have the story nailed?

To develop your company culture, engage current employees and attract the right candidates to your company, J.T. O’Donnell, founder & CEO of CAREEREALISM—and a nationally syndicated career advice author—believes there are five essential stories you need to tell. Everything from “executive assets” (the story behind your company) to the Wow! and Fun! factors that make your organization cool and simply irresistible.

To learn the art of crafting yours, join us for “Developing a Culture Connection: Five Stories Talent Needs to Hear,” where we’ll  explore: 

• How to distill what makes your company great and an enjoyable place to work
• Why it’s no longer lip service to promote what your company stands for and prides itself on
• How to emphasize your company’s best traits without sounding egotistical
• Engaging employees, your “tribe,” as brand ambassadors to entice like-minded job candidates