Warby Parker, a “made-on-the-internet” optometric brand with literary roots, beat out Apple, Google, and Instagram for Fast Company’s Most Innovative Company.  In this HCI Keynote video, Susan Lee, Chief of People and Culture, shares this company’s “be curious” people philosophy and explains how it attracts and retains the kind of talent that can reinvent an industry.

Key insights:

• Use onboarding materials as an opportunity to infuse the process with your specific organization’s culture and values.
• Cultivate curiosity in your employees, a value that can be taught; it fosters collaboration, empathy, and creativity, and leads to innovation.
• Watch out for entitlement in your prospective hires: those who are afraid to fail and/or play the blame game.
• Go beyond core competencies—the basics, our “just-enough” qualities—in favor of the non-negotiable attributes that will help your business succeed.