Anna
Merritt
Lead, People Analytics
Square

Purpose: Not Just Words on the Wall

At Square, we believe everyone should be able to participate and thrive in the economy, so we build accessible tools that shorten the distance between having an idea and making a living from it. Every day, our employees engage in meaningful, impactful work that empowers small business owners; it’s what draws prospective Squares in the door, as well as what keeps them here year after year. This connection to purpose also means we serve our customers better - from engineers building the next iteration of our products to customer support teams interacting with Square sellers, our purpose fuels empathy and innovation.

You will learn:

  • How to weave purpose into the employee experience, from People programs to office design
  • How to encourage open, transparent dialog about what purpose means
  • How a sense of purpose can impact hiring, retention, and engagement